Russell Clay Consulting

A leading company within education consulting, Russell Clay Consulting needed a brand identity that set them apart from the masses. To establish a brand that evoked expertise and a sense of tailored tradition, we utilized classic elements such as frames and ornaments and heralded history with 18th century dictionary illustrations. To help humanize and personalize the brand, we used hand written notes from the founder as textures, which gave depth to the designs. As a whole, the identity portrays Russell Clay Consulting as a forward-thinking consulting group that is rooted in educational traditions and climates.