Together for You
Modern Woodmen, a tenured and trusted force within the insurance world, sought to reinvent their brand for the digital age. Utilizing an existing aesthetic we revitalized the brand with an updated style and metaphor, “Together for you...”, this allowed for a whole new experience for their consumer. Focusing on carrying that metaphor through the site, the user is guided into sections where they learn about Modern Woodmen, their products and have access to information that will provide guidance for their future. The experience is immersive, fresh and cohesive with their existing branding while encouraging exploration across the site.